An edutainment project on proper nutrition and healthy lifestyles target to primary school and dedicated to schools and families; it is promoted by the aBCD Alliance of Barilla, Danone and COOP. It is proposed an educational adventure in 7 thematic stages with original digital resources, dedicated to both classes and parents: Teacher and Family Guides, Infographics, Scientific and creative video laboratories, Web games, Podcast and more.
The engaging multidisciplinary experience teach how to have fun to healthily live.
Take a look at a few of the other projects The League has delivered...
Propetary Platform conceived to offer schools free educational content on relevant social and cultural topics.
Dreamworks came to us firstly to manage the launch of the new franchise “Spirit Riding Free”, its series and derivative products in France and then build its awareness towards little girls from 3 to 10 years old.
The Research and Innovation branch of the multinational food company Danone came tous with the goal of proposing 2 unique communication supports for an international use(every Business Unit in the world), targeting kids and then pregnant mothers to prevent those targets from dehydrating risks when going to the toilet.
Something similar in mind?
Tell us the market and the brand. One of the five agencies takes it from there.

